Cookie Statement

Last updated: 10 November 2026

What Are Cookies

Cookies are small text files that are stored on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and to provide information to the site owners.

There are two main types of cookies:

• Persistent cookies — these remain on your device for a set period or until you delete them. They are activated each time you visit the website that created the cookie.
• Session cookies — these are temporary and are deleted when you close your browser. This website does not set any.

Our Use of Cookies

Necessary storage supports the website and remembers your preferences. In the EU, EEA, United Kingdom and Switzerland, and when your location is unknown, analytics and marketing storage stays off until you accept it. Elsewhere, these purposes are enabled automatically if you have no saved choice. A saved refusal or individual preference takes priority. You can change your choices through Cookie settings in the footer.

This statement covers this website. The website reads one cookie set by the Soon app, soon_logged_in, only to show a “go to app” link instead of a sign-in link; it does not send it anywhere. The Soon app stores what it needs to keep you signed in, report errors and measure how features are used, as described in our Privacy Policy.

Types of Cookies We Use

Essential / Functional Cookies

These cookies are strictly necessary for this website to function and cannot be switched off. Some are set when a page loads; others are set in response to actions you take, such as setting your privacy preferences or filling in forms.

Analytics

Google Analytics loads when you open the production website, with analytics and advertising storage denied by default. Google can receive consent signals and measurements without cookies before a choice and after refusal, including the page address with its campaign parameters (utm_* and gclid); other query parameters are removed. Analytics storage is enabled only when the Analytics preference is on under the regional policy above. PostHog loads only when that preference is on; session recording and automatic click and form capture are disabled. It records page views, page exits, campaign parameters (utm_*) and the events we send explicitly. PostHog data is hosted on EU infrastructure (eu.i.posthog.com). Google Analytics data is processed by Google in accordance with their Privacy Policy.

Marketing

Configured Google Ads, LinkedIn and Meta advertising integrations are enabled only when your Marketing preference is on under the regional policy above. Your browser’s Global Privacy Control signal keeps marketing off. Where Marketing is on, Google Ads also receives the ad personalization signal. Under some US state privacy laws these advertising integrations count as “sharing” personal data for cross-context behavioral advertising. You can opt out at any time through Cookie settings in the footer, or automatically with the Global Privacy Control signal. Turning Marketing off does not prevent Google Analytics from sending measurements without cookies.

Other Storage and Third-Party Content

• Campaign details. When you arrive through a campaign link, the website keeps its utm_* parameters in your browser (soon_utm) so a later sign-up can be attributed. A short-lived soon_pending_ga_event entry holds an analytics event until it is sent. Both are used only when the Analytics preference is on, and are removed when you turn it off.
• Forms. Contact and demo forms use Cloudflare Turnstile to detect bots. Turnstile receives your IP address and browser details to do this, and does not require consent because it is needed to keep the forms secure.
• Embedded video. Where a page embeds a product video, the video provider (Loom) may set its own cookies and receive your IP address when the video loads.
• Fonts. Our agent pages load fonts from Google Fonts, which receives your IP address. Other pages serve fonts from our own domain.

How to Reject or Delete Cookies

Where the cookie banner appears, choose Reject optional to keep Analytics and Marketing off. You can change or withdraw your preferences at any time through Cookie settings in the footer. Turn off Analytics and Marketing and save your preferences to disable their storage and the corresponding PostHog and advertising integrations. Google Analytics continues in denied mode and can send measurements without cookies. You can also control cookies through your browser settings. Most browsers allow you to refuse cookies or delete existing cookies. Please note that disabling essential cookies may affect the functionality of the platform.

Here is how to manage cookies in common browsers:

• Google Chrome
• Mozilla Firefox
• Apple Safari
• Microsoft Edge

Changes to This Statement

We may update this Cookie Statement from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the updated statement on our website and updating the “Last updated” date. We encourage you to review this statement periodically.

Contact Us

If you have questions about our use of cookies, please contact us:

Soon Technologies B.V.
Herengracht 420
1017 BZ Amsterdam
The Netherlands
KvK: 75939401
Email: hello@soon.works